Beyoncé Becomes First Black Woman To Wear Iconic Tiffany Diamond In New ‘Bout Love’ Ad Campaign

Beyoncé Becomes First Black Woman To Wear Iconic Tiffany Diamond In New ‘Bout Love’ Ad Campaign

Editorial Photo Credit: Featureflash Photo Agency

 

Congratulations to Beyoncé for making history as the first black woman to rock the iconic 19th-century Tiffany & Co. diamond in her new ad campaign with hubby, Jay Z.

This is the first time the powerhouse couple have appeared in a campaign together and this is also the first time the diamond has been featured in an ad campaign.  Beyoncé lit the internet on fire after dropping photos on Instagram of her and Jay Z dressed fresh from head to toe in their black and white ensembles, with Beyoncé’ rocking the 128.54 carat diamond around her neck.

The Tiffany Diamond, discovered in 1877 in South Africa, has only been worn by the iconic Audrey Hepburn, Lady Gaga, and Mary Whitehouse–wife of American diplomat Edwin Sheldon and now Beyoncé is the fourth woman in over a century to wear the diamond.

NPR reports ‘that’s not the only milestone. Some photos show The Carters posed in front of a large turquoise painting — Jean-Michel Basquiat’s 1982 work ‘Equals Pi’.  The painting came from a private collection and has never been seen before in public.’  Because of this, critics had some words for The Carters.

Read more here: NPR

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