photo credit: IgorGolovniov // Shutterstock
Gillette gets all the praise for this one! The men’s care company has released a new ad campaign “The Best Men Can Be,” which is showing the men of today how to raise better men for tomorrow. The twitter post caption reads, “shaping the men of tomorrow starts with actions we take today.”
In the commercial you can see them change the stigma of “boys will be boys,” by showing them the better way to handle situations. Clips of the #MeToo movement and even Terry Crew speaking out on sexual assault are used. Real life scenarios that we have seen take place in the past few years are mentioned in this ad, showing men how to better handle specific situations.
The ad is much needed and perfectly timed.
#TheBestMenCanBe is always evolving, but shaping the men of tomorrow starts with actions we take today. Join us at https://t.co/giHuGDEvlT. pic.twitter.com/jHb1fRX5Yr
— Gillette (@Gillette) January 14, 2019
Written by Clarke Jones