Jay Z Says Its Time to Act, Kneeling Protest Was Never About Kaep’s Job

Jay Z Says Its Time to Act, Kneeling Protest Was Never About Kaep’s Job

photo credit: Debby Wong // Shutterstock

This week, Jay Z’s Roc Nation announced a partnership with the NFL to use the leagues resources to change the culture of policing. Jay will become the league’s “live entertainment strategist,” including working together on the league’s Inspire Change activism campaign.

Jay Z and members of the media met with NFL commissioner, Roger Goodell on Wednesday. 

Charlemagne asked the first question to Jay Z, how can you partner with the NFL when Colin Kaepernick is still out of a job? Jay responded by saying, he is past the level of protest, it is now time to do something. He continues to say the kneeling protest was never about Kaepernick’s employment, it was about police brutality. Kaep’s job became apart of the discussion.

Jay said in response to the question, “Would you kneel or would you stand? … “I think we’re past kneeling.” He says there are 2 parts to protest — first taking a stand, which Colin did, and then getting the company [the NFL] to say, “I hear you.”See more from the meeting below:https://youtu.be/5pJyMMFysR4

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